TOTALLY FREE™ Legends & Leaders Page

They Had the Spotlight — We Built the Structure.”

You had the mic.

We had the blueprint.

Now we need both.


Muhammad Ali

I shook up the world!

TOTALLY FREE™ says:

You did — and we’re still feeling the aftershock.

But now we’re building what comes next.


Kareem Abdul-Jabbar

I can do more than stuff a ball through a hoop. My greatest asset is my mind.

TOTALLY FREE™ says:

The game was just the entry point.

What did we do with that mind?


 Serena Williams

The success of every woman should be the inspiration to another.

TOTALLY FREE™ says:

We don’t just need inspiration.

We need infrastructure — especially for Black women.


Tyler Perry 

You can be born into a whole lot of pain, but you don’t have to die in it.

TOTALLY FREE™ says:

He built a studio.

We’re building a system — one where pain doesn’t get passed down.

James Brown

This is a man’s world… but it wouldn’t be nothing without a woman or a child.


TOTALLY FREE™ says:

You had the mic.

We had the blueprint.

Now we’re building what was never handed to us —

A structure where women and children are not forgotten.